1. What Strengths does Mulitple Organics have?

2. What Weaknessess does Mulitple Organics have?

Do a personal SWOT (Strength, Weakness, Opportunities, Threats):

3. What is you group good at?

• How do you do the best?
• What are you 'known' for doing?

4. What is your target market?

• Who are your customers?
• Which product or service do you offer?

5. How do you stand out from the crowd?

• What is your hook? the special thing only you offer?
• What is your public image? Web, employee uniform?, storefront, vehicles, logos

6. How will you sell to your customers?

• Store Front (brick & mortor), Online? Tradeshows? Mobile? Others?