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1. What were the core competencies that made Beats Electronics worth $3 Billion to Apple in 2014? 2. For each of the core competencies that

1. What were the core competencies that made Beats Electronics worth $3 Billion to Apple in 2014?

2. For each of the core competencies that you believe Apple was buying, assess if it has V, R, I, and O attributes.

3. What were Beats vision, mission, and values (2008-2014)?

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