1. What would you describe as the societal by-products of U .5. home building, especially in urban areas? 2. How can SSCo use the BLCO method to gain competitive advantage in the United States? 3. What are the market and nonmarket advantages and risks faced by SSCo in the US. market? Are these risks relevant in other countries as well? 4. What are some advantages and disadvantages of utilizing these types of sustainability methodologies and metrics for measuring success, especially across international markets