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1. What's the concept of strategic planning? 2. What are the limitations of planning? 3. Describe the concept of the 'Strategic Planning Gap'. 4. What's

1. What's the concept of strategic planning?

2. What are the limitations of planning?

3. Describe the concept of the 'Strategic Planning Gap'.

4. What's the term 'competitive strategy '.

5. Why is it important to do strategic planning in Marketing?

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1 The concept of strategic planning Strategic planning is an organizational management activity that is used to set priorities focus energy and resour... blur-text-image

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