Question
1. When purchase footwear, which is your favorite type of distribution channel? Why? What would your second choice be if that channel were not available
1. When purchase footwear, which is your favorite type of distribution channel? Why? What would your second choice be if that channel were not available to you.
2. When purchase textbooks for school, which is your favorite type of distribution channel? Why? What would your second choice be if that channel were not available to you.
3. When purchase mobile phones and related accessories (protectors, Bluetooth devices, etc.), which is your favorite type of distribution channel? Why? What would your second choice be if that channel were not available to you.
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Services Marketing Concepts, Strategies, & Cases
Authors: Douglas Hoffman, john Bateson
4th edition
1439039399, 978-1439039397
