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1. Which particular aspects of the web are especially well-suited to facilitate market segmentation for e-business when compared to the bricks-and-mortar setting 2. Describe three

1. Which particular aspects of the web are especially well-suited to facilitate market segmentation for e-business when compared to the bricks-and-mortar setting

2. Describe three alternative ways in which an e-business can carry out market segmentation.

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