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1. Why do companies need to research their international markets? Please explain in detail. 2. What are the advantages of using trade shows to promote
1. Why do companies need to research their international markets? Please explain in detail. 2. What are the advantages of using trade shows to promote products in international markets
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Research Methods for Business A Skill Building Approach
Authors: Uma Sekaran, Roger Bougie
7th edition
978-1-119-2668, 1119165555, 1119165552, 9781119266846, 111926684X, 978-1119165552
