1. Why it is important for a business to use social media. 2. Discuss how businesses use social media tools. 3. Explain the business objectives for using social media. 4. Describe how businesses develop a social media plan. 5. Explain the meaning of e-business. 6. Explain the fundamental models of e-business. 7. Identify the factors that will affect the future of the Internet, social media, and e-business