1. Work with your groups and brainstorm on one (1) of the following types of events that will be assigned to you by your instructor: Corporate event Special event Merchandising event Scholastic event Accomplish a marketing plan applicable to the assigned type of event. Refer to 05 Laboratory Exercise 1 - ARG for the template. 3. Create your output using the formatting details below. Make sure to include your references. Paper size: Letter (8.5" x 11") or Short bond paper "Margin: 1" all sides Font: Calibri Font size: 11 pt. Line spacing: Single Maximum no. of pages: 5 (excluding title page) 4. Save your file using this naming convention or format (Group Number_Activity Code). Example: Group5_05TaskPerformance1 5. Only the group leader will upload the output via Dropbox in the 05 Task Performance 1 - ARG section in the eLMS on or before the midterm examination week (Week 10). 6. Your output will be graded based on the following rubric: CRITERIA PERFORMANCE INDICATORS POINTS Marketing Plan Required information in the marketing plan is complete and 50 50 points accurate; there is evidence of proper research conducted Marketing Tools and Tactics, and Action Plan The marketing tools or tactics and action plans are laid out as 35 35 points appropriate to the target event. Format Output follows the specified format, and content has proper 10 10 points referencing of information. Teamwork 5 5 points Collaboration among the team members is evident in the output. TOTAL 100