Question
1.) You are given the following circulation and audience data for two magazines. (All circulation and audience data in the table are in thousands ,
1.) You are given the following circulation and audience data for two magazines. (All circulation and audience data in the table are in thousands, which means that the number in the table should be multiplied by 1,000 to get the real number. Sometimes "in thousands" is expressed in "000") (8 points)
Magazine | Total Circulation | Total Adult Audience | Women Aged 18+ | Women HH 3+ | Women Aged 35-49 | |||||
A | 5,000 | 12,500 | 8,100 | 3,300 | 3,000 | |||||
B | 7,500 | 15,000 | 9,000 | 4,000 | 4,000 |
Costs for the magazines are:
Magazine A: $21,000
Magazine B: $23,500
What is the CPM for women aged 18+ for each magazine (round to cent)? Show your math.
Magazine A: ________________________
Magazine B: ________________________
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