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10 leveraging activities that Citigroup can do to promote its awareness of its naming rights deal at Citi Field. Assume each leveraging activity is mutually

10 leveraging activities that Citigroup can do to promote its awareness of its naming rights deal at Citi Field. Assume each leveraging activity is mutually exclusive as companies will deploy several different tactics simultaneously.

based on citigroup and the naming rights deal at citi field

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