11 12 Question 27 (1 point) Listen 14 15 Which of the following statements is incorrect with red to gross profit or you profit margin? 17 18 When cost of goods sold increases, most firms do not a prices. 20 21 Generally, firms want to maintain the relationship between gross profit and sales, or if possible, increase gross profit margin 23 24 The gross profit margin tends to be more stable in industries such as groceries The gross profit margin and cost of goods sold percentage are complements of each other. MacBook Air