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11. Use the DuPont analysis below to answer questions a-e. YourCo Industry ROE ROA Equity Multiplier Profit Margin Asset Turnover 11.2% 2.8% 4.0 20.0% 14.0%

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11. Use the DuPont analysis below to answer questions a-e. YourCo Industry ROE ROA Equity Multiplier Profit Margin Asset Turnover 11.2% 2.8% 4.0 20.0% 14.0% 8.4% 4.2% 2.0 15.0% 28.0% a. Asset turnover is a measure of EFFICIENCY. How is it calculated? How should you interpret it? Is YourCo more or less efficient than the Industry?! b. Profit margin is a measure of PROFITABILITY. How is it calculated? How should you interpret it? Is YourCo more or less profitable than the industry? C. The equity multiplier is a measure of LEVERAGE. How is it calculated? How should you interpret it? Is YourCo have more or less debt than the industry

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