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1.2 Identify and check content and supporting information for accuracy and completeness R 1. summarise the accuracy and completeness of the Client Brief: 0 list

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1.2 Identify and check content and supporting information for accuracy and completeness R 1. summarise the accuracy and completeness of the Client Brief: 0 list two issues with its content and supporting information - explain how these issues may impact your copy production 0 explain how each of these issues would be addressed in your copy production R 2.word count is approximately 50 words per issue. The client brief requires the copy to appeal to emotion, however, it does not specify which emotions in particular. Also it does not provide direct or indirect inuences explicitly. These are crucial to select the right key words or phrases to create and emphasis on consumers perception of the product. This copywill primarily focus on exclusivity and need for a healthy skin

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