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1.2 Read the extract below and answer the question that follows: Extract: Mr Miyagi, the owner of Yayoo pharmacy is contemplating on a pricing strategy

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1.2 Read the extract below and answer the question that follows: Extract: Mr Miyagi, the owner of Yayoo pharmacy is contemplating on a pricing strategy for two products identified in table 1.1 to increase sales for the products. He has been presented with the following data relating to price elasticity of demand of the two products. Table 1.1: Price Elasticity Describe the categories of price elasticity of demand for each product mentioned above and, using a diagram, recommend the appropriate price adjustment strategy for Mr. Miyagi to increase revenue for each product. (14 marks)

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