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13-3. Focus on McDonald's food labeling. A McDonald's Happy Meal consists of an entre, a small order of fries, a small drink, and a toy.
13-3. Focus on McDonald's food labeling. A McDonald's Happy Meal consists of an entre, a small order of fries, a small drink, and a toy. In the early 1990s, McDonald's Corp. began targeting its Happy Meal marketing to children ages one to three. In 1995, McDonald's began making nutritional information for its food products available in documents known as "McDonald's Nutrition Facts." Each document lists the foods the restaurant serves and provides a nutritional breakdown, but the Happy Meal is not included. Marc Cohen filed suit in Illinois state court against McDonald's. Cohen alleged, among other things, that McDonald's had violated a state law prohibiting consumer fraud and deceptive business practices by failing to follow the Nutrition Labeling and Education Act (NLEA) of 1990. The NLEA sets different and less detailed requirements for the products. intended specifically for children under the age of four. Does it make sense to have different requirements for children of this age? Why or why not? Should a state court impose regulations where the NLEA has not? Explain. Cohen v. McDonald's Corp., 347 II.App.3d 627, 808 N.E.2d 1, 283 III.Dec. 451 (1 Dist. 2004)] (See Labeling and Packaging.)
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