14. Market screening technique is often used by firms to rank foreign market opportunities. It uses a selection criteria to reduce the total number of countries/markets under consideration. What is the correct order of steps to process this analysis? I-Weighing each indicators; II-Analyzing the results; III-Converting the data into comparable indicators; IV-Identifying indicators for the selection criteria.

Select one:

a.III, I, IV, II

b.IV, I, III, II

c.I, II, III, IV

d.IV, III, I, II

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15.When one is developing a foreign market selection matrix, one step is to convert each indicator into a comparable scale between each indicator, such as a scale from 1 to 10. In this process of converting all indicators into comparable data, which of the following method is most robust?

Select one:

a.Divide each indicator by the top-performing indicator and multiply by 10.

b.Use the 5-point Likert scale in which 1 means poor and 5 means excellent.

c.Average all indicators and multiply by 10

d.Rank order the list of countries by the indicator, assigning 10 to the top performer, 9 to the second, 8 to the third, etc.

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16. When a firm is researching the population of a country, the distribution of population can also be important. Two particularly important aspects are distribution by

Select one:

a.census year and accuracy.

b.age and density.

c.PPP and Atlas method.

d.government policies and procedures.

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17.

According to the global pricing strategy of iPad Pro that we discussed in class, we observed that a standardized product has different prices across national markets. Which of the following factor best explain why the most expensive iPad Pro is in some of the low income countries than in high income countries?

Select one:

a.living cost

b.GDP per capita

c.tariffs

d.market segmentation

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18.

To capture how income is distributed in a nation, researchers use a measure known as the

Select one:

a.income index.

b.GDP per capita.

c.purchasing power index.

d.Gini index.

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19.

Fragrances, Inc. of America charges U.S. wholesale prices that are 50 percent higher than its wholesale prices in Europe. Because of this price differential, the company's perfumes sold to European wholesalers are leaked back into the United States through unauthorized channels and are sold at a lower (discounted) price. This is an example of

Select one:

a.an illegal import.

b.a gray market.

c.transfer pricing

d.a countertrade practice.

Explain why other options are incorrect in every question... Needed fast