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16 marks] Q6. Digital marketing is used as a differentiator strategy to create value through a process of co- creation. Comment with examples? [6 marks]
16 marks] Q6. Digital marketing is used as a differentiator strategy to create value through a process of co- creation. Comment with examples? [6 marks]
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Financial Accounting
Authors: Walter B. Meigs, Robert F. Meigs, Mark Bettner, Ray Whittington
9th Edition
0070434360, 978-0070434363
