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16 Which of the following is the deintion of product proliferation? Review Later Companies provide long-run commitment to the market by investing in research and

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16 Which of the following is the deintion of product proliferation? Review Later Companies provide long-run commitment to the market by investing in research and development of products The development of new or improved products that replace the existing products Companies charges prices which are below what is required to maximize profits in the short-run to deter entry of new competitors C) Products cater to the needs of all market segments and everything is served in the market, so there is no opportunity for new competitors to enter the industry 17 When a company in a declining industry attempts to minimize the amount of assets that are employed to reduce the cost structure and remain profitable, it is pursuing a Harvest strategy Niche strategy Leadership strategy Divestment strategy A modified DCF analysis is best for evaluating and selecting the optimal strategic alternative when a company has goal(s) and ___ measure(s). Multiple; quantitative Single; quantitative Multiple; qualitative and/or quantitative Single; qualitative Company A uses the following scorecard to evaluate the three strategic alternatives it came up with: Score Pillar Attributes Alternative A Alternative B Alternative c Winner Weight $8.5M $6.7M $7.5M Financial $10M $9.5M 1796 8/10 Customers Revenue DCF IRR Net Promoter Score Product Review Product Quality Annual Production Part-time Workers Needed $8.4M 15% 8/10 3.5/5 8.5/10 14,000 20% 9/10 4/5 8/10 13,000 4.5/5 6/10 20,000 11 Operations Human Resources Total Points Scored Calculate the total points scored for each of the alternatives. Based on the total points scored, which strategic alternative is the best for company A? Alternative A Alternative B Alternative C 20 Which of the following is not a component of the strategic pillars map? Vision Strategic alternatives OOO Values Mission

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