18. A company has computed that their "ROI" is .28. Which of the following statements is the best interpretation of these results?

a. $.28 of every $1 invested in controllable assets is controllable income.

b. $.28 of every $1 made in controllable revenue is controllable income.

c. Every $1 invested in controllable assets generates $.28 in controllable revenue.

d. Every $1 invested in controllable assets generates $.28 of segment margin.

19. A company has computed that their "MARGIN" is .12. Which of the following statements is the best interpretation of these results?

a.	$.12 of every $1 invested in controllable assets is controllable income.
b.	$.12 of every $1 made in controllable revenue is controllable income.
c.	Every $1 invested in controllable assets generates $.12 in controllable revenue.
d.	Every $1 invested in controllable assets generates $.12 of segment margin.

20. A company has computed that their "TURNOVER" is 3. Which of the following statements is the best interpretation of these results?

a.	For every $3 of controllable revenue, $1 of controllable income is generated.
b.	For every $3 invested in controllable assets, $1 in controllable income is generated.
c.	For every $1 invested in controllable assets, $3 in controllable revenue is generated.
d.	For every $3 invested in controllable assets, $1 in controllable revenue is generated.