18 Use of the Internet has increased sharply over the last decade. At the same time, reading has declined in all forms as has radio listening, while television viewing has remained flat. What are the implications for business firms? Which activities will have to change as a result? What new opportunities are created? What organizations should feel threatened by this change?

1. Describe the various options that companies have for establishing a communications network over the Internet. Then describe the options for a network that doesnotrely on the Internet. What are the advantages and disadvantages of each type? What can companies do to overcome the disadvantages?

1. What are the relative advantages and disadvantages of the phased strategy and the big-bang strategy for ERP implementation? What types of organizations should use each of the strategies, and why?

1. Why do you think the bullwhip effect occurs? How can better supply chain management help to eliminate or reduce the magnitude of the bullwhip effect?