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1.Assume that the value we calculate using the Gordon Equation and the Market price fo a stock are quite different . What might account for

1.Assume that the value we calculate using the Gordon Equation and the Market price fo a stock arequite different.

What might account for the difference?

2.Why might a firm prefer to raise capital throughequity?

Why might they prefer other sources instead, such asdebt(loans, or issuing bonds)?

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