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1.Examine the Zara mini-case (p73 ) and identify their Tangible and Intangible resources. 2.Identify and explain the sources of Zara's capabilities. 3.Identify and briefly explain

1.Examine the Zara mini-case (p73) and identify their Tangible and Intangible resources.

2.Identify and explain the sources of Zara's capabilities.

3.Identify and briefly explain the source of Zara's competitive advantage using the four (4) criteria of sustainable competitive advantage.

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