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1.Explain SWOT analysis in relation to market planning.Make SWOT analysis and design the appropriate marketing strategy for the following two projects: i)A firm that manufactures

1.Explain SWOT analysis in relation to market planning.Make SWOT analysis and design the appropriate marketing strategy for the following two projects:

i)A firm that manufactures and sells medical devices (other than mechanical ventilators) plans to produce and sell mechanical ventilators.

ii)An Audit firm (that renders auditing services) plans to start IFRS Consulting services.

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