1.Peachtree Enterprises plans to release their new product to a small group of customers who they believe are most likely to purchase the offering. Peachtree plans to adjust the product based on customer feedback, while also bringing in moderate sales revenue. This group of customers can be best described by which of the following terms?

beta testers

selective stakeholders

early majority

primary target

2.Feyereisen Technology has begun promoting and distributing different tiers of their software solution that were designed to meet the needs of more of their target customers. This example is best described as a form of ________.

market expansion

selective deployment

market testing

revenue targeting