1.Recognize and analyze the contribution of group work as a means of developing teamwork and negotiation skills which unpins business strategy principles 2. Identify the strategic choices that firms have based on the Organization's internal resources and capabilities concerning the competitive environment conditions. 3. Identify and analyze different aspects in the strategic formulation process, including the path to strategic problem identification, the path to strategic selection and the declaration of strategy.

Company: DANONE The selected cases will cover at least one of the following topics: Scope of strategic decisions: business model, business strategy and tactics The competitive landscape The sources of competitive advantage Strategic options Strategy orientations and tactics Strategy and innovation The pathway to internationalization The declaration of strategy

The structure of the work

Executive summary

Introduction

Context of analysis

Firm description and evolution

Analysis of the Strategic Problem

Strategic alternatives and strategic formulation-

Recommendations

The conclusion