1.think about the evolution of the food industry, What was it in the past, and what will it be in the future? How will the 4 p's of marketing evolve within the industry you selected?

2.What is one major macro trend (environmental scanning) that your company is ignoring? How might this hurt the industry? Be specific as you detail the macro trend and the implications of that trend.

3.Video: Watch: "What will Marketing look like in 2030"

LINK- https://www.youtube.com/watch?v=imjeJtl2tBg (1:58)

The video is an overview of what many executives believe marketing is going to look like in 2030. Do you think your organizations are pivoting quickly enough to be prepared? Do you agree with where these marketers believe we are going? (or one that is familiar to you)?