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1.What are key forces in the general and industry environment that affect Campbells choice of strategy? 2.What internal resources does Campbell have that may give

1.What are key forces in the general and industry environment that affect Campbells choice of

strategy?

2.What internal resources does Campbell have that may give it a competitive advantage?

3.What do you think Campbell should do to counter the competition and remain in the top of the soup business?

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