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1:What factors should a firm considering marketing its innovation in multiple coun tries use in formulating its protection strategy? 1a: Identify a situation in which

1:What factors should a firm considering marketing its innovation in multiple coun

tries use in formulating its protection strategy?

1a: Identify a situation in which none of the legal protection mechanisms discussed

(patents, copyrights, trademarks, trade secrets) will prove useful.

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