1.What is meant when one says that "culture gives meaning to objects and activities"?

2.Describe the socialization processes that haveshapedyour current food preferences as a consumer. Has your taste in food changed since you have been in college? or since you have been married or had children?

3. What is the concept of a world teen culture and how does it benefit marketers? Justify your answer.

4. What are some of the distinguishing characteristics of the Millennial microculture in the United States? What microculture do you belong to and what are some of its distinguishing characteristics?