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1)Which of the following is a popular commissionmodel? A.CPM (Cost PerMille) B.PPCall (Pay PerCall) C.CPA (Cost PerAcquisition) D.CPI (Cost PerInstall) 2)Which of the following affiliates

1)Which of the following is a popular commissionmodel?

A.CPM (Cost PerMille)

B.PPCall (Pay PerCall)

C.CPA (Cost PerAcquisition)

D.CPI (Cost PerInstall)

2)Which of the following affiliates are the most soughtafter?

A.Speakers

B.Paid-searchaffiliates

C.Opinionleaders

D.Contentproducers

E.Opinion leaders AND contentproducers

3)Why is the CPS modelprofitable?

A.You have nothing to lose because you don't pay until you get asale.

B.You only have to pay your affiliates once perseason.

C.You get paid every time an email issent.

D.It's notprofitable.

4)What is the advantage of using affiliate software instead of an affiliatenetwork?

A.You don't have to go find affiliates to market yourproduct.

B.You don't have to pay a commission to an affiliatenetwork.

C.You will have immediate access to thousands of affiliates all around theworld.

D.You won't have to hire people with technical expertise to build your affiliateplatform.

5)Which of the following is NOT a "must-have" when executing an affiliateprogram?

A.Affiliateagreement

B.Affiliatemanager

C.Consistent communication withaffiliates

D.Answers to frequently askedquestions

6)Which of the following is NOT necessary to do when creating an affiliateprogram?

A.Research yourcompetitors.

B.Have a brainstormsession.

C.Pick a commission model touse.

D.Decide whether to use software or anetwork.

7)Which of the following is a common way to use cookies in affiliatemarketing?

A.Use them to reward your highest-performingaffiliates.

B.Give your affiliates a cookie when they reach 100sales.

C.Use them to track user data on your site and reward your affiliates when theirreferrals make futurepurchases.

D.Use them to spy on youraffiliates.

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