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2 2 . The company you work for, TransGlobal Multinational Limited, is considering entering a new market. The decision - making process has involved reviewing
The company you work for, TransGlobal Multinational Limited, is considering entering a new market. The decisionmaking process has involved reviewing other similar organisations' attempted entries, identifying successes and failures, suggesting improvements that TransGlobal could make over competitors' offers, and an analysis of the market and the customers' needs.
Based on this decisionmaking behaviour, which one of the organisational cultural types listed do you think TransGlobal fits within?
A Defenders
B Innovators
C Fast followers
D Slow reactors
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