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2 4 pts 2. (M7) The marketing objective for a product in the stage of the product life cycle is to create consumer awareness and
2 4 pts 2. (M7) The marketing objective for a product in the stage of the product life cycle is to create consumer awareness and stimulate trial. introduction
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OM4 operations management
Authors: David Alan Collier, James R. Evans
4th edition
1133372422, 978-1285701011, 1285701011, 978-0357228739, 978-1133372424
