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2. (5 Points) Cirque du Soleil is a Canadian entertainment company and the largest theatrical producer in the world. Based in Montreal, Quebec, Canada, and
2. (5 Points) Cirque du Soleil is a Canadian entertainment company and the largest theatrical producer in the world. Based in Montreal, Quebec, Canada, and located in the innercity area of SaintMichel. It took on an offensive marketing strategy to the traditional circus and built its market share globally. Cirque du Soleil's mission is to invoke the imagination, provoke the senses and evoke the emotions of people around the world. Using the template below what would be Cirque du Soleil position statement for its entertainment services? c For 0 Who . Our product is a . That provides 0 Unlike . Our product 3. (5 Points) McDonald's is a multinational company with outlets in over 120 countries. The organization prices a McChicken differently from country to country. For example, a McChicken costs $5.20 in Italy and $2.20 in Malaysia. a) What is the name of the pricing strategy being used? b) List four factors that likely affected the McDonald's decision to select this pricing strategy. 1. 2. 3
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