Question
2). a). You have been recently appointed as a CEO of a distressed Bankand you are to produce a 5-Year Strategic Plan to position the
2). a). You have been recently appointed as a CEO of a distressed Bankand you are to produce a 5-Year Strategic Plan to position the Bank as a market leader. Discuss the process of producing a strategic plan for the Bank for next 5 years as a sustainable Bank Leader. The following are your KPIs from your Board of Directors: ? Return on Equity (ROE) of more than 25% ? Market share of Assets & Deposits of more than 12% (Current market leader is 12.1%) ? Cost income ratio of 50% ? Credit loss ratio of <2% Outline your vision, shared values, environmental and SWOT Analysis, strategic issues, strategic objectives and clear action plans that will position Bank as sustainable market leader by 2023 (15 Marks).
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