2. Content

Nike company OB function 1. Organizational culture Nike's organizational culture centers on aptitude and creation to furnish commodities that robe recent customer intentions. The corporation is recognized for cutting-edge sports shoes, apparel, and appliance. 2. Motivation Our mission is: To give rise to enthusiasm and innovation to every athlete in the world. 3. Workplace emotion and stress Employees at Nike are energetically committed to the population and summary engaging in neighborhood outreach training weekly. Besides, Nike workers commonly fulfill outside of endeavor once a district. A community committed workers establish an atmosphere of social obligation both inside and outside the workplace. Ensure employees are seizing formal breaks, and be confident to take them yourself. Motivate workers to practice every day, take moments for colleagues or a substantial other after job, pursue pastimes, listen to songs and take time off. 4. Team behavior Nike concentrates on aspects extremely as leadership, teamwork, understanding of adversaries, and niches for development. Almost all of their corporate workers function in committees because Nike understands the best means to establish truly clever impressions is to cooperate across various species organizations. 5. Conflict POTENTIAL CONFLICTS CAN BE RESOLVED WITH AN OPEN AND HONEST DISCUSSION." We facilitate decent lifestyles and departments. And we benefit from training that improves workers' health, wellbeing, and work-life equilibrium. As we motivate others to exhibit a daily pattern, we understand in the similar for our workers. 6 . Negotiation You should conduct to establish a thoughtful and positive interchange that is a win-win for both groups. Ideally, a profitable negotiation is where you can give rise to accommodations that imply little to you while lending something to the other party that means a lot to them. 7. Communication Nike Inc. pertains to a strategic mixture of publicity, emotional selling, immediate transaction, exchanges publicity, and public connections in formulating and conserving its commerce transmissions mix. This mixture enables the corporation to facilitate its commodities and enhance its brand impression effectively. 8. Leadership A Participatory Leadership Style: Nike's CEO Mark Parker. He is goal-oriented and utilizes that conception and excitement to construct every litigation by the corporation. Furnishing advice is the means that he can adequately boost an accumulating corporation. Knight concentrates on assembling governors and sending administrators to Nike because he understands approximate administration with outcomes. 9. Organization structure Nike Inc. has an organizational structure that stimulates the regionalization of industry techniques. Such regionalization facilitates significance chains that precisely achieve consumers' intentions, particularly in assistance and transaction. The factors of its corporate configuration contribute Nike with the flexibility to deal with customer intentions for athletic shoes, apparel, and appliance in local demands.

QUESTION

Critical Review (Opinion) (30%)

Critique and/or provide critical review of company practices that you have encountered from Section 2 (Content). Critique and/or review may be based on anything that inconsistent/contradict in becoming competitive organisation. Your critique/review must be supported by e.g. providing OB theory and/or comparing with other companys successful practices.