Question
2. Define a marketing strategy based on that theory for New York Yankees, NY Giants or The NY Mets or Nets or any sports team
2. Define a marketing strategy based on that theory for New York Yankees, NY Giants or The NY Mets or Nets or any sports team or music concert.
i. Show how Maslow can be used to develop a strategy.
ii. How does it apply?
1. Use all of Maslow needs
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Foundations of Marketing
Authors: William M. Pride, O. C. Ferrell
3rd Edition
618973370, 547154569, 9780618973378, 978-0547154565
