2. Descriptive Analysis for Dependent Variables Verbal Willingness to Buy Mean SD Description How likely will it influence you to purchase to Loka Totes tote bags if it is sustainable and eco-friendly? 4.08 1.00 How likely will it influence you to purchase Loka Totes tote bags if it contains the artwork and designs of Filipino Contemporary artists 4.06 1.05 How willing are you to purchase a personalized or customized tote bag? (Answer this question if you chose yes) 4.12 1.03 How willing are you to purchase a tote bag with compartments for specific items? (Answer this question if you chose yes) 4.3 0.83 How willing are to purchase our product? (Answer this question if you chose yes) 3.96 1.08