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2) Explain; a) which new product pricing strategy would you choose for your new product? And why? b) Which price adjustment strategies would you use?
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a New Product Pricing Strategy For a new product I would recommend considering a skimming pricing strategy This involves setting the initial price rel...Get Instant Access to Expert-Tailored Solutions
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E Marketing
Authors: Judy Strauss, Raymond Frost
7th edition
132953447, 978-1315506517, 1315506513, 978-0132953443
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