2: explain why the airline business is unique in a lot of different ways. you will need to elaborate breifly on: - measure of the production unit (ASM/ASK) -load factors -setting prices and -different risks. 2: explain why the airline business is unique in a lot of different ways. you will need to elaborate breifly on: - measure of the production unit (ASM/ASK) -load factors -setting prices and -different risks