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2. Jannatun Naim created a new business called 4-Eyes Book rental because she recognized that customers desired a product that she could provide. To

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2. Jannatun Naim created a new business called 4-Eyes Book rental because she recognized that customers desired a product that she could provide. To start this business, she borrowed some money from her sister and received an investment from her uncle, who is the co-owners of the business. In order to have successful business, Naim needed to offer products desired by customers and keep her expenses low so that she could price her book rentals low and still make a profit. She believed she could offer a wider selection of books and at a lower price than the other book outlets in town. She also kept her rent expenses low by renting store space in an area of mid-priced stores rather than in exclusive shopping mall where the competitor book rental shop is located. Required: a) Explain the Industrial environment of Naim's business and the challenges she may face at the beginning of her business. 3. Suppose, you have the following information about your product in a market. [15 Marks] Price (tk) 55 60 65 70 Quantity Demanded (in k.g) 120 105 90 60 Quantity Supplied (in k.g) 55 80 90 130

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