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2 . Match the stage ( there are 5 ) of sales channel evolution with Freshii s growth in the UK market. Evolution of sales
Match the stage there are of sales channel evolution with Freshiis growth in the UK market.
Evolution of sales
channels stages
Answe
r
Freshiis market entry into the UK
A Stage
Freshiis establishes a Copacking agreement with IPS
Copackers UK to produce and distribute its frozen lunch
treats in the UK
B Stage
Freshii UK is established in the London with a High Street
Office.
C Stage
Exports frozen vegan lunch treats to London through
SYSCO International.
D Stage
Freshiis Torontobased Europe Marketing Manager keep
communicating with SYSCO to monitor the growth in
retailers carry it products.
E Stage
Freshiis hires staff in London to conduct business
development in the UK to gain new retailers. They
communicate new retailers to SYSCO Intl
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