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2. Nicole Englezakis manages a South African restaurant in a large southern city. The owner wants to know how well Nicole did this year
2. Nicole Englezakis manages a South African restaurant in a large southern city. The owner wants to know how well Nicole did this year at generating sales, controlling expenses, and providing a profit. Complete Nicole's P&L below using vertical analysis. a. When comparing this year to last year, was Nicole's marketing expense in dollars higher or lower? b. Was Nicole's marketing expense percentage higher or lower this year? c. Do you think that her marketing expense this year positively or negatively contributed to her revenues? Why? d. When comparing this year to last year, was Nicole's labor expense in dollars higher or lower? e. Was Nicole's labor expense percentage higher or lower this year? f. Do you think that her salaries and wages expense this year positively or negatively contributed to her net income? Why? g. The owner promised Nicole that he would give her a raise if she increased the operation's net income by at least 2% of total sales. Should Nicole receive a raise? Why or why not? Nicole's P&L SALES Food Last Year ($) % This Year ($) % 3,706,381 3,746,245 647,555 1,255,358 Beverage Total Sales COST OF SALES Food 1,282,656 1,611,630 Beverage 145,607 162,231 Total Cost of Sales LABOR Management Staff Employee Benefits 348,615 392,626 882,295 864,153 190,394 196790 Total Labor PRIME COST
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