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2. Use Michael Porter's Five Forces of Model of Industry Competition (see Figure 3.3 at page 58 of your textbook) and the Information provided In

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2. Use Michael Porter's Five Forces of Model of Industry Competition (see Figure 3.3 at page 58 of your textbook) and the Information provided In the case material to make a cogent analytical determination as to whether the US craft beer Industry Is a very competitive Industry or not. Prepare your answer in a properly configured tabulation, taking one force at a time, In this order: Rivalry among Competing Sellers, Buyers, Potential New Entrants, Suppliers, Firms In Other Industries Producing Substitute Products. Please use the format Indicated hereunder for your tabulation. (10 marks Name of force What Is the question to be asked? What is your finding

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