2. Using companies' annual ACSIs (of table 4) compute the annual relative customer satisfaction of Dell and Apple from 2006 to 2010. Discuss your results. Take into consideration the following: relative customer satisfaction is the result of indexing a company's/brand's customer satisfaction against that of the leading competitor in the market. Table 5: Relative ACSI (US PC Market) Companies 2006 2007 2008 2009 2010 Apple Dell HP (Hewlett-Packard) 0.90 0.96 0.86 0.88 0.90 Compaq (Hewlett- 0.87 0.92 0.82 0.88 0.86 Packard) Acer 0.88 0.95 0.85 0.88 0.90 All Others 0.93 0.95 0.85 0.88 0.90