2) Your small Korean media firm wishes to get more exposure in the United States. You have already received some positive responses from some independent distributors, and they think there is a market for your films in American cinemas. What problems do you foresee in these negotiations? How will your team deal with your American partners? (MY QUESTION WILL BASED ON IT) MY QUESTION TO ASK THE TUTOR: Provide the example(history) and statistics(graph or etc.) and explain pros and cons of exposures from Korea to the U.S = do just like a case study. Copywriter issues can be a problem, under whose the films will be distributed. This can be categorized under in-group and out-group theory. p/s: this is for the tutor to understand my question. This is What I thought about problems 1. Nobody goes to cinema anymore. People use Big platforms such as Netflix or Amazon prime video have already dominated the industry. 2. Korea organization is more like collectivism rather than Individualism. And American companies is more like individualism Emotionalism: Accounts of negotiating behavior in other cultures almost always point to a particular group's tendency to act emotionally. For example, western people tend to show their emotions at the negotiating table, while Asians hide their feelings. In other words, various cultures have different rules as to the appropriateness and form of displaying emotions. And these rules are brought to the negotiating table as well. Individualism vs collectivism: Korea organization is more like collectivism rather than Individualism