2-10 John's company currently has a 40% share of a 1 million unit market. The current price for his product is $100, but in a direct attempt to gain market share from a competitor, he is considering lowering the price of his company's product by 10% in an attempt to increase market share to 50% Marketing expenses and cost per unit will remain at the level of 15% of sales and $70, respectively. What are the sales revenues of John's company after the price cut, assuming there will be no competitive response and that the price cut resulted in a market share increase of 50%? $40 million $40.000 $12 million $28 million $45 million