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22. What is the primary factor that affects the price of brand-name drugs during their exclusive rights period? A. O Drug effectiveness B. O Competition
22. What is the primary factor that affects the price of brand-name drugs during their exclusive rights period? A. O Drug effectiveness B. O Competition from generic drugs C. O Research and development costs D. O Legal tactics
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International Marketing And Export Management
Authors: Gerald Albaum , Alexander Josiassen , Edwin Duerr
8th Edition
1292016922, 978-1292016924
