23. 23 Gamma Company manufactures high-tech cell phones. Gamma has a policy of adding a 20% markup to full costs and currently has excess capacity. The following information pertains to the company's normal operations per month: Output units Machine-hours Direct manufacturing labor-hours 1600 phones 650 hours 1000 hours Direct materials per unit $20 Direct manufacturing labor per hour $6.40 Variable manufacturing overhead costs $14,000 Fixed manufacturing overhead costs $48,000 Product and process design costs $32,000 $65,600 Marketing and distribution costs For long-run pricing of the cell phones, what price will most likely be used by Gamma? a. $32.75 b. $91.00 C. $123.75 d. $148.50 c. None of the answers.