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An opinion leader is likely to be most effective under all of the following conditions except when the follower has high product involvement. follower has low product knowledge. follower has values and attitudes similar to the opinion leader. product details are numerous and complicated. follower has attitudes and values that are different from those of the opinion leader. Crisco is an all-vegetable shortening which helps cooks around the globe create better-tasting meals for their The company is part of Procter & Gamble and Crisco was developed in 1911. They released their first print advantage in 1912 focused on how Crisco could be used as a replacement to lard and butter. Crisco is still a dominant today and many families have the familiar blue tub of Crisco in their pantry as well as a container of liquid to use when cooking. Crisco believes its market is ________, where individuals have similar needs for the produce therefore utilize a targeting strategy as they can incorporate a single marketing mix and direct it at market for their sugar products. Homogeneous;undifferentiated heterogeneous;undifferentiated homogeneous;differentiated heterogeneous, differentiated Tori went to Sam's Wholesale Club to shop for a party she was hosting on the weekend. She knew that she larger quantities of food items than she normally did, and they would also be much less expensive. She checked everything off her list and proceeded to the lines. Passing a display of fresh flowers, she thought "Would those be nice for the party?" She selected one of the bouquets and placed it in her cart. Tori has most likely engage when selecting the food for her party, and ____ when selecting the flowers. limited decision making;impulse buying. Routinized decision making;impulse buying. extended decision making;compulsive response behavior. limited decision making;cognitive dissonance. routinized decision making;compulsive response behavior. A consumer's buying decisions are affected in part by the people around him or her. Such people and the forces exert on individual buyer are called motivational influences social influences. Roles. personality influences. cultural influences. cyber cycle Inc., is preparing a written document specifying the activities to be performed to implement and marketing activities. This document is called the profit plan. Marketing program. Market program. Business plan. Marketing plan